“The tom-tom will do its work...” This is how people used to deal with things. Now, internal communication is a policy instrument in each modern company or organisation. Internal communication is basically the combination of 3 basic elements:
In awareness raising actions, change management or crisis moments it's importance is crystal clear. Good internal communication keeps employees motivated and focused. Those who succeed in properly managing the internal communication stream, have valuable leverage for the production and the perception of their company. Internal branding, functional or business cultural communication? We make sure it's exiting!
Internal communication is different for each organisation, which is why we sketch a clear profile and the available internal communication flows and media for each briefing. We draw up a communication plan in accordance with the target group, message, media, timing and objective. Our copywriters, designers and online specialists get started with this in the implementation phase. A proper follow-up and coordination during the activities is of course crucial.
RCA Group works on the internal communication of, among others, Actief Interim, AZ Nikolaas, Acerta, RZ Tienen, Becton Dickinson, Konica Minolta, KATHO, Verhaeren, Friesland Campina, Brepols, Inkendaal, SPE-Luminus, Estée Lauder. We also make periodical company magazines for, among others RZ Tienen, Konica Minolta, Hoya Lens Belgium, KATHO, Estée Lauder, Wit-Gele Kruis, DSM, Belgocontrol and the Sint-Franciscusziekenhuis in Heusden-Zolder.
Our specialists in the field of internal communication can count on over 20 years' experience of:
Dirk Sas (senior communication advisor - internal communication)
Peter Op de Beeck (senior communication advisor - internal communication)
Alexis Van Aelst (communication consultant)
Kim Reynders (senior communication advisor - experience with specific crisis communication matters)
They are supported by the designers and copywriters of RCA HR and the web designers of RCA Online (specialists in designing company magazines and intranet sites).
